According to the annual b-report of the Slovenian Marketing Magazine, which ranks the most important works from the region awarded at national, regional, European, and world advertising festivals, the campaign “Thank you, doctors“, realized in cooperation with McCann Beograd, the media partners, and the magazine Nedeljnik, is the most awarded campaign in the region.
At the regional level, McCann Beograd is the best agency, “Thank you, doctors” the best campaign, and the magazine Nedeljnik the best advertiser. In Serbia, McCann Beograd is the best agency, Nedeljnik is in second place as an advertiser, while the campaigns of the agency “Thank you, doctors” and “Plazma Rituals” are in second and third place.
During the preparation of the b-report, Marketing Magazin conducts a review of festivals featuring agencies from Slovenia, Croatia, Serbia, Northern Macedonia, and Bosnia and Herzegovina – Cannes Lions, Eurobest, Epica, ADCE, Golden Drum, Effie Awards, SEMPL, DIGGIT, WEBSI, Outstanding, BalCannes, SOF, Idea X, Weekend Media Festival, Kaktus, and UEPS.
Read the full report at this LINK.